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KEY ACHIEVEMENTS
- Increased event sales from 10 per year to over 100 weddings, functions and golf events per year
- Achieved a 90% rebook rate on events
- Sell, plan, coordinate, staff and execute events from beginning to end
- Developed Charity Golf Outing system to build and retain events
- Logistics including tents, heating, lighting, rentals, accommodations, AV, entertainment, fireworks, bonfires
- Authored company’s policies and procedures manual outlining company regulations, benefits, payroll, meals and performance expectations for exempt and nonexempt employees
- Researched and authored company’s safety manual covering all departments including food and beverage, pro shop, golf course maintenance and administration
- Developed training manual and program to train managers on hiring, firing and operating procedures
- Improved productivity and reduced departmental payroll expense by 30%
- Developed a loyal seasonal core staff of employees
- Developed training programs for management and FOH staff
- Increased sales and internet exposure with implementation of on-line store
- Developed an email database of 5,000 loyal customers with successful results driven email marketing promotions
GENERAL MANAGER CLUBHOUSE OPERATIONS
- Financial management including P&L, payroll, budgets, inventory control
- Direct and oversee the food and beverage operation to include front of house, back of the house, beverage cart, golf outings, corporate events banquets and weddings
- Maintain positive membership relations; excellent relationship building skills
- Plan and anticipate manpower needs which flux seasonally
- Conduct training sessions for F&B operation to insure excellent customer service
- Develop customer surveys and incentive programs for both the restaurant and golf shop
- Negotiate contracts, programs and rates for outings, weddings, memberships, events
- Develop restaurant menus, wedding menus and banquet menus and cost menu items. Maintain food cost at 28% average and liquor cost at 20% average
- Oversee golf shop retail and computer operations
EMAIL AND RETAIL MARKETING, ADVERTISING, PROMOTIONS AND EVENTS
- Continual email contact with a database of 5,000 golfers and other loyal customers
- Results driven creative email marketing and other advertising campaigns
- Research competition to plan future offers and promotions
- Administer a budget of up to $50,000
- Negotiate trade agreements for advertising to reduce expenses
- Develop ad copy for all promotional materials
- Concept development, script writing 30 second TV and radio commercials
- Plan and coordinate high end on-location promotional events including the Golf Channel Golf, Chip and Putt and Playboy Golf Scramble
HUMAN RESOURCES MANAGEMENT
- Develop policies, programs and services in areas of employment and general operations
- Developed written personnel policies and procedures manuals, employee handbooks, and other necessary documentation in compliance with state and federal laws
- Recruit, screen, interview and hire exempt and non-exempt employees
- Administrate insurance related issues, Worker's Compensation and unemployment claims
- Administer and Maintain HRIS Employee Database and generate reports
- Implement investigative procedures and documentation in reporting claims
- Implement Progressive Counseling in resolving employee issues
- Team Building; excellent relationship skills
- Update Job Descriptions, Conduct Performance Reviews
- New hire orientation, benefits enrollment and confidential record keeping
- Legal Issues and Compliance (ADA, EEO, FMLA, FLSA, OSHA)
- Program / Event Management
- Raise, review and resolve personnel related problems using progressive counseling
- Administrate insurance related issues including employee benefits
- Develop and implement Safety Program
- Develop training seminars for managers on hiring and firing and operating procedures
PUBLIC RELATIONS, MEMBER RELATIONS, FUNDRAISING
- Work with local organizations and businesses to promote Stonebridge.
- Plan organize and execute charity golf events to benefit the community
- Plan, promote and execute golf and social member events
WEBSITE, INTERNET AND ON-LINE STORE
- Host and maintain the Stonebridge Country Club website using Dreamweaver 8.
- Website Design
- Use website to obtain email addresses for advertising and promotion
- Created an on-line store using Yahoo Merchant Solutions to increase internet exposure and facilitate sales
COMPUTER SYSTEMS ADMINISTRATION
- Word, Excel, MS Works, Microsoft Access, Microsoft Publisher, Power Point, Dreamweaver 8, Constant Contact, Yahoo Merchant Solutions, point of sale software for pro shop and restaurant. MAS90 accounting program, Peachtree Accounting,
- Provide computer training and assistance to both the restaurant and pro shop
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